KeeneyDesign
Toms Watch Bar - Prototype
CATEGORY
Restaurant Concept
While developing several tenant finish restaurant projects for Tom's Watch Bar, Keeney Design was asked to create a concept for a stand alone restaurant that would allow the franchise to look in to developing pad site locations for their iconic restaurant/sports bar brand.
The core concept of the brand was to allow every seat in the house to be the best seat in the house, and allow an excellent view of several TV's showing their client's chosen sporting event. To that end, we developed a baseball field shaped floor plan that allowed for that unobstructed view of a wall of screens from every seat on the main level and the mezzanine above. Modern materials and high quality lighting were to help enhance a dynamic building, creating an attention getting structure that helped to draw people to TWB's screens and to their tables.


